Principal Data & GaaS Expert · Mobile · PC · Console

Game development always comes with a heap of questions.

Data has the answer.
I have the story.

Hello! I'm Efe, a gamer since before Steam and working in games as a data analyst since before mobile games became popular. My goal is sharing the data perspective I accumulated over the years, to help you make your game the best it can be. Dive into the blog posts, or reach out directly if you want to discuss and analyse your game. Mobile or PC, indie or AAA doesn't matter; your game data has a story and I would like to tell it.

Let's talk about your game →

A four-circle Venn diagram of Data, Fun, Revenue and Storytelling, with an arrow marking 'You are here' at the centre where all four overlap.

What I do

See clearly

Game health, economy and monetisation analysis. I confirm what you suspect, and show you what you had no idea about.

Know your players

Retention, segmentation, LiveOps and the full player lifecycle. What's working, what's churning, and why.

Get the story

I turn the data into a story your whole team can act on. Want a look at your game? Reach out →

Latest posts

Block Out!: A Flawless Execution on an Emerging Genre

game-design game-analytics monetization hybrid-casual

Gameplay Sessions: How to Design, Measure, and Analyse

game-analytics session-analysis player-behaviour

Have a problem worth solving?

I work closely with a small number of studios at a time.